The phenomenal popularity of machine embroidery has given rise to many new brands of stabilizers coming to market and the task of sorting them all out can be daunting. But there are still only a few basic types and they are all designed to support the fabric while the embroidery machine stitches the designs, helping to prevent puckering and bunching of the stitches.

Stabilizers or backings can be permanent or temporary. Excess permanent backings are removed by cutting around the design after e...
Continue reading...

Increasing customer sales with your current customer base is all about creating relationships.  Many times we have a gold mine right in our midst and don’t even realize it.  Our customers are our gold mine and without them we do not exist!

Creating good customer relationships is the most important duty that we have as business owners and this is something that does not cost a lot of money.  Many times it is the little unexpected things that we do that mean the most and keeps that customer co...
Continue reading...

The art of sewing has recently become more popular and sales of traditional sewing machines almost doubled from 1999 to 2005.

Embroidery is the art of placing ribbons, beads, patches, hoops, etc. on clothing and accessory items in your wardrobe.
Sewing is the actual craft of making the clothes while embroidery allows you to embellish it. When looking for an embroidery machine, you first need to determine your potential needs - will you try creating professional looking clothing or will it be ...
Continue reading...

Embroidery Software and Embroidery Cards both play a part in allowing your embroidery machine to make professionally embroidered pieces in a fraction of the time. It is important that you understand how they work together.

An embroidery card is computerized and machine-format-specific, and fits directly and specifically into your embroidery machine. It works with the built-in computer in your machine to stitch out designs.

Embroidery Cards may be purchased with designs already on them or you m...
Continue reading...

In order for your products to sell, you have to create the need.  Customers' needs change as do the seasons, so you have to ensure that, not only do you keep up with the change, but that you set the pace.

In order to do this successfully, and not to create too much stress on your part, you must get yourself a large calendar. 
Proceed to mark the following dates on it with a Red Cross.

•    Christmas Day
•    Easter Weekend
•    The onset of every school holiday
•    Mother's Day
•    Fath...
Continue reading...